Novity: reviews, pricing, services and alternatives (2026)

Article published by MaaSil Inc, a company in the same sector. Public information checked on 18 October 2026; sources at the end of the article.

Novity is an IT services company (known in France as an ESN, a digital services firm) founded in 2019 in Antananarivo, Madagascar. It provides engineers in development, QA, data, AI and product, based in Madagascar and Mauritius and integrated into its clients' teams. This article brings together what Novity publishes about its offer and pricing, how its teams are organised, the reviews available and the questions to ask before signing. It then presents several alternatives, including MaaSil Inc, the publisher of this article.

Novity at a glance

Who is Novity?

According to its "Our story" page, Novity was founded in 2019 in Antananarivo, following initial collaborations in Madagascar in 2017. An article by Digigasy from November 2020, a specialist media outlet, described the launch of the company in Madagascar at the time. The company then opened a centre in Mauritius in 2022, an office in Paris in 2025 and a Data & AI unit in early 2026.

The legal notice of the website names NOVITY CONSULTING (MAURITIUS) LTD, a private company under Mauritian law registered under number C21182462, with its registered office in Ebene. The site also lists an "EU point of contact" on rue du Helder in Paris. No French company registration number (SIREN) associated with Novity was found, and revenue is not published.

The company is led by its founder, Xavier Lernould, who is its CEO. Its LinkedIn page is titled "Novity by Ventice"; the legal link with a company called Ventice is not publicly explained.

What services does Novity offer?

Novity presents itself as a "Tech, Product, Data, AI, QA partner". Its model is team extension: dedicated engineers join the client's team and follow its working routines (daily stand-up, sprint, release to production). The offer is organised into four areas: Consulting & Tech Strategy, Product Management & Design, Software & Product Engineering, and Data, AI & Security.

The profiles offered are software engineers (full-stack, back-end, front-end), QA, data and AI engineers, as well as product managers and product owners. The company states an average of 8 years of experience and "autonomous bilingual FR-EN experts".

Collaboration model

According to its ESN Madagascar page, each engineer is "100% dedicated" to a single client, with no pooling and no intermediary project manager. The client approves the profiles, and a dedicated Delivery Manager holds a monthly review. It handles recruitment, equipment, training and HR management, and states that the contract is governed by French law and includes an exclusive transfer of intellectual property to the client.

Its targets are software vendors, startups and scale-ups, consulting firms and CIOs (information systems departments). The references displayed include Kolsquare, Adeiz, CapCar, iQera and Ayming. No customer service or accounting back-office offer appears on the site.

In October 2026, Novity announced "Certified" status in Anthropic's Claude Partner Network, which it links to the certification of its engineers. The site states either "over 40" certified engineers or "more than half" of its teams.

How much does Novity cost?

Novity does not publish its pricing. The site offers neither a price grid nor a daily rate: it operates on quotes. According to its offshore IT services page, the cost is 30% to 50% lower than that of a senior developer in Europe or the Maghreb, with no reference amount.

Novity's Clutch profile, filled in by the company, mentions an hourly rate of $25 to $49 and a minimum project size of $5,000. These amounts do not appear on novity.io.

No minimum commitment period, trial period or setup fees are published. The company states that staff are made available "within a few weeks". For the average length of partnerships, the site states either about 24 months or 15 months, and claims a 97% monthly renewal rate.

Where do Novity's teams work?

Novity presents Madagascar as its "main hub". According to the company, Mauritius hosts expertise, scoping, data and QA activities, while the Paris office provides commercial proximity and contract management. The stated time difference with Europe is 1 to 3 hours; no 24/7 service is advertised.

For headcount, the site states either "80 integrated experts", "100 engineers" or "over 120" depending on the page. No ISO 27001 (information security) or ISO 9001 (quality) certification was found in Novity's name; the company says it complies with the GDPR and its clients' security policies.

What do reviews say about Novity?

On Sortlist, a platform that connects businesses with agencies, Novity shows 5/5 from 12 reviews. The Sortlist listing could only be read through a search result excerpt. The themes mentioned are follow-up, responsiveness and the level of the consultants, transparency and a cost considered reasonable. No negative theme appears, but the sample is small.

The Clutch profile has no reviews. No listing was found on Trustpilot, Google Reviews, Glassdoor or Indeed. The company publishes its own indicators, including an NPS (recommendation index) of 9.5/10, as well as client testimonials that mention "solid and reliable work". These items are selected by the company.

What are Novity's strengths?

• Technical specialisation: development, QA, data, AI and product.

• Integration into the client team: dedicated engineer, no intermediary, profiles approved by the client.

• Two production countries: Madagascar and Mauritius, working in French and English.

• Long relationships claimed: 7 years with Kolsquare and 5 years with Adeiz according to the site.

• Stated contractual framework: French law and intellectual property assigned to the client.

Points to check before choosing Novity

1. Price: what is the all-inclusive monthly cost per profile and per country? Is the rate shown on Clutch up to date?

2. Contracting entity: which company signs the contract said to be governed by French law, and which one invoices VAT?

3. Commitment: what are the notice period, the minimum term and the conditions for replacing an engineer?

4. Continuity: what happens if a dedicated engineer is absent or leaves?

5. Security: what guarantees are provided on access to the information system and on power and internet backup?

6. Figures: what are the current headcount per site and the number of clients (80 or 83 depending on the pages)?

7. References: is it possible to speak with active clients, apart from the testimonials on the site?

Which companies is Novity suited to?

Novity is aimed at technology companies looking for experienced engineers durably integrated into a product team, in French or English, with a small time difference. It is less suited to support or back-office needs, which are absent from its offer, or to companies that want to know a price before any sales discussion.

What are the alternatives to Novity?

Neoshore

Neoshore is an IT recruitment firm based in Paris and Brussels. It offers permanent-contract recruitment, consultants on assignment, a Try & Hire formula and dedicated teams operating from Antananarivo, Mauritius and Tunis. No pricing is published.

Etixio

Etixio is a software engineering and AI company based in Meudon, near Paris. It states "170 talents" and teams of engineers in Madagascar and Mauritius. Its site points to a dedicated pricing page.

ADM Value

ADM Value is a business process outsourcing provider (front office and back office). It states more than 8,000 employees, notably in Madagascar and Morocco. No pricing is published.

MaaSil Inc

MaaSil Inc, the publisher of this article, is based in Paris. It offers Employer of Record (EoR) staffing (known in France as portage salarial) of consultants based in Madagascar and 100% integrated into the client's teams. Its profiles cover support and back-office functions (accounting, HR, after-sales service, assistants) and a separate offer of senior IT developers.

MaaSil publishes its pricing: from €55 to €100 excl. VAT per day for general profiles, or about €1,150 excl. VAT per month, and from €120 to €250 excl. VAT per day for senior developers (grid on the pricing page). MaaSil states more than 100 consultants and an average assignment length of 3.5 years (MaaSil figures).

According to MaaSil, its offer suits French-speaking SMEs, startups and mid-sized companies that want to integrate dedicated staff in support, back-office or IT. It is less suited to 24/7 call centres, very short projects and needs located exclusively in France. Outside developers, MaaSil offers mid-level rather than highly senior profiles; Novity's offer, for its part, is centred on engineering, data and product. To scope such a project, see our guide to IT outsourcing.

FAQ: frequently asked questions about Novity

Does Novity publish its pricing? No. Novity operates on quotes and publishes neither a price grid nor a daily rate. It claims a saving of 30% to 50% compared with a senior developer in Europe. Its Clutch profile mentions $25 to $49 per hour, to be confirmed.

What reviews can be found about Novity? Novity shows 5/5 from 12 reviews on Sortlist. Its Clutch profile has no reviews, and no listing was found on Trustpilot or Google Reviews.

Where are Novity's teams based? Novity's engineers work from Madagascar, presented as the main hub, and from Mauritius. The company also has a contact point in Paris.

Which company is behind Novity? The legal notice names NOVITY CONSULTING (MAURITIUS) LTD, a Mauritian-law company based in Ebene. No French company registered under the name Novity was found.

Who owns the intellectual property with Novity? Novity states a contract governed by French law and an exclusive transfer of intellectual property to the client. It remains useful to check which company signs the contract.

Methodology and sources

This article was written by MaaSil Inc, which offers comparable services, based on public information consulted on 18 October 2026. Offers and pricing may change. Spotted a mistake? Write to us via our contact page.

• Novity, official website

• Novity, legal notice

• Novity, company story (in English)

• Novity, ESN Madagascar page

• Novity, offshore ESN page

• Clutch, Novity profile

• Sortlist, Novity profile

• LinkedIn, Novity by Ventice

• Digigasy, article of 5 November 2020