Outsourced growth hacker: test, measure and accelerate your acquisition
Finding the growth levers that work takes testing and rigorous data analysis. A MaaSil outsourced growth hacker launches and runs these experiments, full time and for your company alone. They work in your tools and report to your marketing department or to your CEO. You set the goals; they look for the best ways to reach them.
What an outsourced growth hacker does
The growth hacker works across your customers' entire journey, from discovery to retention:
- Experiments: formulating hypotheses, A/B tests on pages, emails and ads.
- Acquisition: paid campaigns, SEO, partnerships and new channels to test.
- Automated outreach: email and LinkedIn message sequences, list enrichment.
- Conversion: optimizing landing pages, forms and the sign-up funnel.
- Activation and retention: onboarding scenarios, automated emails and follow-ups.
- Data analysis: tracking key metrics, dashboards, cohort analysis.
- Automation: connecting tools to each other to save time on repetitive tasks.
Which companies is it for?
This role suits start-ups and scale-ups looking for their main acquisition channel, B2B SaaS vendors who want to feed their sales pipeline, and e-commerce brands who want to improve their conversion. It also fits marketing teams that have a clear strategy but lack hands to execute and measure.
Skills and tools mastered
A good growth hacker combines creativity, an analytical mind and technical ease. We look for curious profiles who are comfortable with data. Tools:
- Analytics: Google Analytics, Mixpanel or Amplitude, among others.
- Automation, with tools such as Zapier, Make or n8n.
- Outreach and emailing, such as lemlist, Brevo or HubSpot.
- Page building and A/B testing, with Webflow, Framer or AB Tasty, for example.
- AI tools to generate variants, analyze results and automate tasks.
Why outsource your growth with MaaSil
A dedicated talent
Unlike an agency, they do not split their time between several clients.
Continuity
The learnings from your tests stay within the company. Our consultants stay on the same assignment for 3.5 years on average.
Your tools, augmented by AI
They work in your stack and enrich it with automations.
No administrative burden
MaaSil handles the contract, payroll, HR follow-up, premises and equipment. You manage their assignments.
How does the recruitment process work?
- 1
Discovery
We analyze your business, your tools, your processes and the personal qualities you are looking for.
- 2
Search
We select the best profiles after a series of tests and in-depth interviews.
- 3
Final interview
You meet the shortlisted candidates and put them through your usual hiring process.
- 4
Start
The assignment begins with a supervised 2-month trial phase, with full integration into your tools.
Frequently asked questions
What is the difference between a growth hacker and a digital marketing manager?
The digital marketing manager steers the whole strategy and all channels. The growth hacker focuses on rapid experimentation: they test many ideas, measure the results and scale the ones that work. The two profiles complement each other well.
Do we need to have tools in place already?
No. They can work with your existing tools or help you choose new ones. Ideally, the accounts are opened in your company's name, which remains the owner of its data.
How do you measure their effectiveness?
Together you set indicators: leads, conversion rate, acquisition cost, retention. Each test is documented with its results. The supervised two-month trial period lets you validate the collaboration.
How much does an outsourced growth hacker cost?
The cost depends on working time and the level of experience required. Recruitment, the contract, payroll and equipment are included; advertising budgets and tool subscriptions remain under your control. See our Pricing page or request a quote.
Do you want to outsource this role?
Tell us about your needs: we will present profiles selected for your company.
Request a quote →